De-Mystifying Landing Page Optimization

De-Mystifying Landing Page Optimization

When a website is finally getting respectable traffic, enjoying a decent page rank (PR), and already at the first pages of search engine results, is it time to break out the champagne in celebration?

The shrewd …

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Business Copywriting Tips for Corporate Websites

Business Copywriting Tips for Corporate Websites

Boring, dull, that how people view the business copywriting on your corporate website? Many companies don’t recognize or value the fact that their website is their most visible branding tool. Others make the mistake …

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Top DIY Copywriting Tips for Social Enterprises

Top DIY Copywriting Tips for Social Enterprises

Write for people, not search engines – that’s the current advice from Google. Stuffing your text with keywords doesn’t work any more. Search engines will relegate your site and you will alienate your …

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7 Key Elements Needed on Every Landing Page

7 Key Elements Needed on Every Landing Page

It is generally agreed that the Landing Page for a particular product on a website is very important. This is where visitors will land after clicking on a link from one of …

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Link Popularity – How to Use the WordPress Reloaded Social Bookmarking Tool to Develop Page Links

Link Popularity – How to Use the WordPress Reloaded Social Bookmarking Tool to Develop Page Links

Developing popular links to your website and online content can be easily done through using social bookmarking tools such as the WordPress social bookmarking …

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Ten Copywriting Tips For Beginners

Ten Copywriting Tips For Beginners

Let’s face it, people are busy. So it can be hard to engage their attention, especially on the Internet, where they’re just one click away from something much more interesting.

That’s why copywriters have to …

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Copywriting Tips – The Proper Use of Testimonials

Copywriting Tips – The Proper Use of Testimonials

As a copywriter, you have an obligation, not only to your client, but to the truth. I know this topic is going to strike a lot of raw nerves with a lot …

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