5 Tips for Choosing a Right Place University
After graduating from high school, where do you want to go to college. Regardless of the major you choose, determining the right place university to study can make us overthinking too, you know. Are public colleges the only option? What …
Read more4 Tips for Choosing the Best Children’s School
As a parent, the process of finding a school for your child is not easy. Moreover, for those of you who live in big cities, with many school choices. In fact, each school has its own advantages. So, tips on …
Read moreCopywriting in Slow Economic Times – Ramp it Up
Copywriting in Slow Economic Times – Ramp it Up
In economic downturns, we learn to do more with less. As advertising and marketing budgets are slashed to save on costs, keep these copywriting tips in mind to make sure your …
Learn Copywriting: All You Need to Know to Get Started
Learn Copywriting: All You Need to Know to Get Started
One of the most important aspects of the online world is writing. For those who want to learn copywriting, it can be difficult to know where to go or even …
Copywriting Tips: 25 Ways to Make Your Marketing Copy Bolder and More Intriguing
Copywriting Tips: 25 Ways to Make Your Marketing Copy Bolder and More Intriguing
Clients have asked me for help because they feel stuck in a rut when it comes to getting the attention of their audience. Many feel they know …
Why I Don’t Care About the Long Or Short Copy Debate
Why I Don’t Care About the Long Or Short Copy Debate
Last week in our training course “Writing for the Web”, I was asked about those long sales-y pages that you see for certain products online – you know the …
On-Page Optimization: Handling the Things You Can Control
On-Page Optimization: Handling the Things You Can Control
If you’re new in SEO, the first thing you have to know is that it is not just about keywords, that there are two ghouls *ahem, goals you have to master, and …
Copywriting Tips – The Lead In
Copywriting Tips – The Lead In
A lot of beginning copywriters think that once they get past the headline, they’re home free. While it’s true that your headline can make or break your copy, you still need to have something …
Website Copywriting – Five Ways to Make Yourself Credible
Website Copywriting – Five Ways to Make Yourself Credible
Website copywriting is different from any other sort of copywriting. Website visitors are fickle and can easily click away, whereas people reading a mailer or brochure are holding the copy in …